Director of Marketing – CPG Industry

Are you a seasoned marketing professional ready to take the next step in your career? We are seeking an experienced Director of Marketing to lead national marketing initiatives for our brand in the consumer-packaged goods (CPG) industry. This full-time, in-office leadership role is an excellent opportunity for a results-driven marketing manager eager to step into an operational leadership position.

Key Responsibilities:

Develop and execute comprehensive marketing plans to enhance brand awareness, drive sales, and increase market share.
Lead and mentor a small internal marketing team, fostering a culture of focus, accountability, and creativity.
Manage external contract marketing resources, ensuring projects are executed efficiently and at a high standard.
Oversee digital marketing initiatives, including paid media, SEO, content strategy, and social media growth.
Direct national campaigns, promotions, and product launches to strengthen brand positioning.
Leverage AI tools and marketing automation to optimize performance and enhance efficiency.
Collaborate with sales and product teams to align marketing strategies with business objectives.
Track and report on key performance metrics, adjusting strategies as needed to achieve growth targets.
Manage project timelines, budgets, and vendor relationships to deliver impactful marketing initiatives.

Qualifications:

5+ years of experience in a marketing manager role within the CPG industry or a creative director role in an agency serving CPG clients.
Strong digital marketing background, including experience with AI-driven marketing tools.
Proven ability to develop and manage high-impact national marketing campaigns.
Exceptional project management skills, with the ability to oversee multiple initiatives simultaneously.
Experience managing and coordinating contract marketing resources for specialized projects.
Strong leadership and team-building abilities with a collaborative mindset.
Excellent communication skills with the ability to influence stakeholders and lead cross-functional initiatives.
Strong technology skills, including proficiency in:

MS Office Suite
Project management tools (Microsoft Planner/Project, ClickUp)
Marketing automation platforms (HubSpot, Alpine IQ)
Generative AI tools (ChatGPT, CoPilot)
Email marketing and customer loyalty platforms

Ability to travel 10-15% of the time.

Why Join Us?

This is an exciting opportunity for an operations-focused, hands-on marketing leader to shape the future of a growing CPG brand. You’ll have the autonomy to build and execute marketing strategies while working in a dynamic and fast-paced environment.

We are an agile organization that thrives on great ideas and grows through driven execution. We are not your average cannabis company—we are proven business leaders who have a passion for the power of cannabis, and we hope you do too.

If you’re an AI-forward marketer who thrives on driving results, managing creative teams, and elevating brand presence, we want to hear from you!

Salary range: $115,000 - $130,000

About Clear Cannabis, Inc:

Since its inception in 2013, The CLEAR (part of Clear Cannabis, Inc.) has been at the innovation forefront of the cannabis industry, offering a diverse range of products from vapes to edibles, pre-rolled joints, and more. Known for its exceptional flavors and consistent quality, The CLEAR has become one of the most trusted and awarded cannabis brands in the United States.

From Mild to Wild and Everything Between, The CLEAR has something for everyone, catering to a wide array of lifestyles and preferences, ensuring a premium experience to be enjoyed by all.

For additional information about Clear Cannabis, Inc. and The CLEAR, please visit theclearbrands.com.

Equal Opportunity Employer

Clear Cannabis Inc. provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.